With Craigslist being as large as it is, it is not hard to figure out that the possibilities are endless with this site. There are literally endless marketing opportunities for those people who know how to use the internet and have a keen eye on the ins and outs of such usage. It has been estimated that there are about four billion page views a day on Craigslist. That represents a sizable number of people visiting this site daily. One of the great ways to use Craigslist is in the area of affiliate marketing. And this can be on either side. If you are in search of an affiliate to do some marketing for you, the opportunities are tremendous. Likewise, if you are an affiliate marketer, your choices and opportunity for marketing are beyond comprehension. We will take a look in this article at this type of marketing and how you can use it on Craigslist.
DEFINING AFFILIATE MARKETING
Very simply defined, affiliate marketing is a marketing strategy that pays based upon results. Normally, when someone does some marketing for your company you pay them even if the desired results are not obtained. It is a risk you take that your marketing will actually work. With affiliate marketing, however, you only pay for the marketing after you achieve a specific result. There are three basic types of affiliate marketing. The first is Pay Per Click, the second is Pay Per Sale and the Third is called Pay Per Lead.
With the first type, Pay Per Click, the affiliate will place a link on his website which is coded. Every time a visitor to that website clicks on that link, the affiliate receives a fee. This amount is negotiated between the affiliate and the sponsor. In the second type, Pay Per Sale, no money is made by the affiliate unless a sales results from the visitor clicking on the coded link. On the last type, Pay Per Lead, no money is earned unless the visitor that clicks on the link then requests more information from the sponsor or registers for something.
FINDING AFFILIATES ON CRAIGSLIST
If you are interested in finding affiliates via Craigslist, you can do that. You must be careful, however, where you post your ad for this purpose. Regulations forbid posting affiliate searches in the job section so it becomes necessary to list these elsewhere on the site.
Perhaps one way around this is to participate in discussion forums on the site. But, here again, you must be careful that you do not post links that promote signing up for your programs. This could be seen as spam and therefore not be taken seriously by affiliates. Perhaps the best way is in getting to know participants during discussions offline or to include a link to more information that can be obtained.
FINDING AFFILIATE OPPORTUNITIES
If you work as an affiliate for someone else, you can find opportunities. Again, posting in the job section is prohibited but you can place an ad and claim ignorance if it is discovered. By doing this, it may stay posted for a bit before it is taken down and therefore may pick up some business for you. You may also try to post an ad in the sections for services or resumes.