Posts Tagged ‘SEO’

What Not to do While SEO

Friday, February 26th, 2010

Sometimes a person may overdo things when it comes to SEO thinking that they doing the right thing. The truth is, when it comes to something as delicate as SEO, balance means a lot of things, good things. Too much of anything can potentially result in a decrease in the amount of indexed page or worse: losing ranking.

There are lots of ways that a person may overdo while doing some optimizations on their website. For example, they may put in a lot of keywords in their website thinking that it will get the attention of search engines. Putting a lot of keywords will get a site noticed by search engines but not in a good way. Search engines may flag these sites and penalize them for keyword stuffing.

Besides that, hiding keywords by setting them as the same color as the background of the website can also be considered as cloaking. Sure, this method may have worked before but not anymore. These search engines are well engineered to ensure that there can be little to no cheats that can be made. Even if the cheat methods go unnoticed for a certain period of time, site owners can be sure that they will be caught sooner or later.

In addition to that, do not focus every inbound links to the homepage itself. Try to diverse the links by using deep linking. There are a lot of directories that offers deep linking submission so try to check them out. As mentioned before, too much of anything can be dangerous when it comes to SEO.

SEO Checklist

Wednesday, February 24th, 2010

A checklist can help in so many ways. It can be a reminder of what needs to be done. In addition to that, it may also relay information in a very concise manner. This will surely save a lot of time and can be profitable to all parties.

An SEO checklist can be pretty handy to a newbie. So here’s one that may help those that are new or already experienced

  • First off, define your goals. Use these words to help you: Where, Why, Who, What, When and How? For example, who are you targeted audience? Where are they located at? How can you reach out to these people? These are just some of the many questions that you may ask to help define your goals.
  • Once this is done, sign up to Google Webmaster Tool and Bing Webmaster Center. Submit the sitemap of your site once you are done with it. Some of the tools available at these websites may also help improve your site so it may be best to check them out as well.
  • Get the keywords for your site. Use the Google Adwords Keywords Tool to help you get ideas. Choose only those that you think are related to your site. Try to get keywords that have fewer competitors. Even if a keyword receives 1,000 searches a month, you will still get some clicks out of that particular keyword provided that your site ranks well in the keyword.
  • Optimize your site by having the correct usage of heading tags, meta tags and many more. Do some heavy on site optimization so that search engine robots will crawl through your site with ease.
  • This last one is very important: track your progress. Use analytics tool such as Google Analytics to see how well you are ranking and whether you are getting visitors out of what you’ve done.

SEO Books that are worth Reading

Wednesday, January 27th, 2010

Search engine optimization can be pretty overwhelming especially when one is clueless about it. However, rather than getting it done by someone else, it is better to do it by yourself. This will save a large amount of money in the long run as SEO fees charged by these so called SEO gurus aren’t actually cheap.

This list starts off with some free books that are worth the read.

Google Search Engine Optimization Starter Guide

This book was written by the SEO teams in Google and is definitely worth the read especially since it came from the famous search engine. It will give the user useful information on what to do and what not to do in SEO.

SEO Fast Start

This is certainly one of the best books written about SEO. It is a highly recommended book by SEO experts all around the world and best of all, it is free!

Now for the paid ones!

Online Marketing Inside Out

Books by SitePoint are certainly some of the best in the market and this book is no different. It gives good advices on how to do online marketing safely and at a pace most newcomers would find pleasing.

Search Engine Optimization: An Hour a Day

This book boasts of actually doing it an hour a day at a regular pace. The book is very straightforward and can be understood by even the most challenged people. Highly recommended for those not having a lot of time in a day to dedicate themselves for SEO.

Submit Express

Tuesday, January 5th, 2010

Search engine optimization (SEO) has always been a necessity when it comes to web development. A good SEO allow websites to rank well in search engines such as Google, Yahoo, Lycos and many more. Websites that rank well in multiple keywords in search engines are often more populated as compared with those that do not rank in the first few pages.

SEO is a highly tedious job and those that are interested in doing so should persevere while doing it. It takes time and one should be consistent in order to get to the desired result and most often than not, the results are highly lucrative as well.

Each search engine has its own way of doing SEO but most of these ways are quite common in nature. For example, to rank well in almost all search engines, a website needs to get quality back links from related sites. However, for search engines powered by Yahoo! Search, complying with W3C standards usually boost the ranking in these search engines. For other search engines such as Google, the compliance bear little importance to a site’s ranking.

Those that are interested in getting more advice in doing SEO can check out Submit Express. It is a forum made specifically for this purpose. They offer help on specific search engines such as Google, Yahoo, Bing and many more.

In addition to the ones mentioned above, there is also a section focused on Cost-Per-Click advertising such as Google AdWords, AdBrite and many more. This will surely help those that are willing to go an extra length on promoting their sites.

Submit Express is certainly one of the best sites to find information on search engines. The community is very active and any question asked will not go unanswered.

www.submitexpress.com

SEOChat

Friday, January 1st, 2010

Search Engine Optimization or SEO for short, is a very important process when it comes to web development. This is because through SEO, a site’s rank in the search engine will increase exponentially and at the same time, the visitors coming in will also increase.

Search Engine Optimization requires a lot of process whether it is onsite or offsite. An example of an onsite optimization is the proper usage of Meta tags as well as the header tags. Offsite optimization on the other hand requires the webmaster to create back links to the site. This may be through forum posting as well as postage in web directories.

SEO changes from time to time. This is because the search engine engineers often change the algorithms of how the ranking should be. There were times when a new website has the same importance as an older one but now, new websites are often put inside a ‘sandbox’ which prohibits it to rank well in the search engine for a period of time.

Getting information, however, isn’t a hard job. Webmasters simply need to check forums related to SEO and most of the time, they will get what they need. An example of an SEO forum is SEOChat. Created in 2003 by Developer Shed, it is a forum focused mainly to search engine optimization.

Currently, the site has almost 100,000 members. The community here is very active and every once in a while, there are new threads coming up in the forum.

The site is broken down to several sections which are Google, Search Engine, Search Engine Strategies and many more. Those that are thinking of doing Pay Per Click advertisement can also seek advice through the forum.

Registration is free in SEOChat. So be sure to browse around in case any information is needed.

www.seochat.com

Getting Good Results with Live Search

Monday, December 7th, 2009

Live SearchMicrosoft has been lagging behind Google and Yahoo in its quest to dominate the search engine market. Its search engine, Live Search is one of the top 3 search engines on the net. Ranking well in Live Search is just as important as ranking well in Google and Yahoo as this search engine still has its importance. Bear in mind that ranking well in Live Search may be a lot easier as compared with Google and Yahoo as there wouldn’t be a lot of webmasters doing it as well.

Recently, Microsoft released its own version of webmasters tool. Though it isn’t as extensive as the ones made by Google and Yahoo, it does, in a way, give webmasters some help to optimize their site. New sites can also submit their links through the webmasters tool.

As usual, ranking well in any search engine involves having a lot of quality back links from relevant sites and Live Search is no different as well. Backlinks can be obtained from various ways such as forum signatures, blog comments as well as posting in web directories. One sided links are always the best and there are a few ways of getting them as well. Webmasters can buy links from relevant sites as well as posting their websites to free web directories.

Ranking well in search engines also involve a few modifications to the sites as well. Proper usage of the heading tags (e.g h1, h2, h3) is necessary and no excessive usage should be done as well. Keyword density should stay to a maximum of up to 5% for each page.

Most of the tips on SEO for a search engine will benefit others as well. Some search engines emphasize on one factor but not the other but nonetheless, each criteria has its own weight to each search engines. So, it is best to do everything that is needed and not leave anything behind.

search engine market

Blogarama

Friday, December 4th, 2009

blogaramaWeb logs or blogs are hosted everywhere in the internet by individuals and groups all around the world. Companies utilize blogs to convey important information to customers and for other, blogs act as their public diary. It is one of the few places where they keep their daily or weekly entry as well as a place to vent out their anger, sadness or any other emotions that they might be having.

There are also individuals or groups that utilize these blogs as a method of making money. Usually, they do so by posting some ads by Google and whenever a visitor clicks on them, they will get paid by Google. However, before this can happen, they face a highly complex problem: how to get these visitors to go to their sites?

There are a lot of ways to do it but mostly involves search engine optimization or SEO for short. SEO helps website increase their ranking in search engines such as Google, Yahoo and many others. One way of doing so is by posting any desired blogs in a blog directory.

Blogarama is a blog directory created in 2002. It has a wide range of categories and each is filled with hundreds of blog listings. Currently, their database has a total of more than 150,000 blogs and this number gets larger by the day. Blogarama also keeps track of some of the cool, highest rated as well as popular websites in its directory. So, if any blog owner wants to get additional exposure on their blogs, they should try their best to make their blogs in Blogarama’s list of top websites.

Submitting blogs to Blogarama is free. It is plainly one of the best and easiest ways of getting free publicity to any blogs. So do not hesitate to submit any websites to Blogarama. It is well worth the time.

Directory Delux

Thursday, December 3rd, 2009

Directory DeluxSearch Engine Optimization or SEO is an important step towards a good and popular website. This is because SEO helps these websites with their ranking in search engines such as Google. Most of the time, people only look at links from the first few pages so it is important for a website to get listed in these first few pages from any search engines.

Directory submission is an important step towards a good Search Engine Optimization as it gives valuable back link to a website. Currently, there are thousands of directories that are available on the Internet. However, it takes time to produce good results in any search engine’s ranking and it is important not to rush things. Remember that SEO does not bring in results overnight and sometimes, it may be months before a website can have a good ranking.

As mentioned before, directory submission is an essential process in any SEO and Directory Delux is one of the many web directories that are available on the Internet. Having an extensive range of categories to choose from, it is definitely one of the best directories in the Internet. Back links from this site are also one of the highest qualities available as the site has a page ranking of 4. Page rank is the rank of importance on which Google sees it as. Although it may seem low, rarely can anyone see a website with a PR above 4.

Submitting links in the site will cost a minimum of $19.95 for a regular linking while featured links costs a lot more which is around $39.95. However, it is worth the investment as web owners are getting quality back links from Directory Delux. So, do not hesitate to submit these links to Directory Delux.